When Madewell unveiled their Spring 2018 denim collection in early January, the brand announced it would be extending their denim sizes up to size 35. To coincide with the extended sizes, Madewell also released its new denim style titled the "curvy high-rise skinny jeans" which was designed especially for women with "an hourglass shape." Naturally, social media wasted no time praising the brand for its new inclusive range.
A week prior, Madewell's sister brand J. Crew extended its sizing up to 35 as well.
Source : http://www.elle.com/fashion/g16598823/your-favorite-mall-brands-are-finally-releasing-plus-size-collections/