It’s a $21 billion slice of the fashion market. It generates heated arguments about how clothes are designed and who they’re made for.
And small companies think that they can get a major piece of it.
We’re talking here about plus-size clothing for women, which represents 10% of retail sales, and has been a shining star in an otherwise sagging...
Source : https://www.wsj.com/articles/startups-see-lucractive-niche-in-plus-size-clothing-1511752321